Nortic Cookie & Privacy Policy

You are at the center of everything we do. Our goal is to meet your real needs, and to be able to do so, it is of utmost importance for us to maintain your trust and confidence by handling your personal data with consideration and by providing you with transparency and control.

Here you can read about what information we collect, how we process this information, what we do with it, who has access to it, and how you can contact us regarding our cookie and data protection policy.

What are cookies?

Cookies are small text files consisting of letters and numbers stored in your browser to recognize your computer on subsequent visits. We use the following cookies:

Session cookies

Temporary cookies that expire when you close your browser or application.

Persistent cookies

Cookies that remain on your computer until you delete them or they expire.

First-party cookies

Cookies set by the website you are visiting.

Third-party cookies

Cookies set by a third-party site, e.g., Google Analytics.

When you visit nortic.se, we collect information about all visits to our website. We use this information to improve your user experience, evaluate the use of individual elements on nortic.se and to support our marketing.

Almost all websites use cookies. They are stored on your computer to assist you, which contributes to analyzing how the website is used so that the user experience can be improved. In many cases, cookies are necessary for certain services to be provided on the website.

Why do we use cookies?

The cookies we use generally improve the services we offer you. Some functions on nortic.se need cookies to work, others exist to offer you relevant experiences and to enhance the experience.

- Necessary cookies are absolutely essential to offer our basic services, for example, by helping us detect fraud and protect your data to make our services and your data safe and secure.

- Functional cookies are required to manage functionality across several parts of nortic.se. These technical cookies are stored to, among other things, keep track of the content of your booking.

- Analytics cookies gather information about how users interact with our website, which gives us insights into overall interaction patterns rather than individual users' behaviors. This data helps us improve and optimize your experience on the website.

- Marketing cookies are used to personalize and enhance your experience on our website, through marketing emails and in third-party advertising. This includes that searches may trigger a service email, as nortic.se collects your search behavior to improve communication and relevant events and offers that are created for you. An example of this collection is the events where you started a purchase, which you then chose not to complete. This might mean you receive a service email reminding you of the events where you started but did not complete a purchase. You can unsubscribe directly via the link at the end of the email if you do not want these reminders.

Which cookies do we use?

We may update this policy in the future and therefore urge you to regularly read and evaluate it to stay updated on how we use cookies. See the appendix to this policy for an overview regarding exactly which cookies we use and other important information about them, e.g., the purpose for using them and how long they are stored.

How can you control and avoid cookies?

Your browser or device usually allows you to change settings for the use and scope of cookies. Please see your browser's or device's reference information to understand how you adjust your settings.

We recommend that you read through our cookie policy carefully before possibly changing your cookie settings on your device and that you read more about cookies on other websites.

If you change your settings for cookies, your user experience may deteriorate when visiting our and other websites, and if you do not accept cookies, there may be functions on nortic.se that will not work for you.

Your consent choice is stored in a cookie that is valid for 12 months, after which we ask you to confirm your cookie settings again. This is separate from your preferences for marketing emails, which you manage via the unsubscribe link in each email you receive from us.

What is personal data and what personal data do we collect?

The term personal data is broad and captures all types of disclosures and information that say something about a living natural person who is identified or can be identified. Data protection work applies to personal data that is searchable, digitally or physically, via either automatic processing or through digital or physical records.

When you visit our website, we collect information about what browser and device you use, your IP address, your location, the website you came from, what you used and did not use the website for, and what website you visit after leaving ours.

When you make a purchase, Klarna shares certain of your information such as name, age, and contact details to enable our commitment to perform and administer your purchase of tickets and services.

When you contact us yourself, in support cases or other cases, we save your contact details.

How do we use your data and why?

To fulfill our agreement and obligations with you

We use your data to be able to process your order and send out your tickets, as well as to ensure that the payment has been completed and to provide you with customer support.

For our legitimate business interests

We use your data to carry out market research and analyses that help us improve and tailor our products and services, and for marketing purposes unless your consent is required for such marketing. We use your data to send support and service messages to you including booking confirmations, tickets, and event reminders. We may also use them to prevent and detect illegal behavior.

In cases where you have given your consent

We use your data to contact you with information or offers about our upcoming events, products, or services – this can be via email, web notifications, SMS, or social media platforms. You can change your marketing preferences at any time.

To deliver tailored advertising and marketing communications on our website and to process your health data to meet your accessibility needs in cases where it is specifically required and explicit consent is given.

Who may we share your information with?

We take all reasonable contractual, legal, technical, and organizational measures to ensure that your data is handled safely and with an appropriate level of protection when transferred to or shared with selected third parties as outlined below.

- The organizer of the event you purchase tickets for, to enable the organizer to perform and administer your ticket such as admission to the event, market relevant offers, and profile their customers in categories such as age groups or gender but also to prevent fraud. For personal data shared with an organizer, the organizer's data protection policy applies, which is usually announced and informed about at each individual ticket purchase.

- Third parties who provide goods and services that you have purchased, e.g., cancellation insurance, so they can process and carry out your order.

- Government authorities or other authorized bodies when it is permitted or required by law.

Where do we store your data?

We always strive to process your data within the EU/EEA in a secure and controlled server environment.

How long do we keep your data?

We keep your data as long as it is necessary to fulfill our contractual obligations to you and as long as required by statutory retention periods or is necessary for other legitimate interests, and as long as we have your consent.

When we keep your data for purposes other than our contractual purposes, we only retain data as long as it is permitted to fulfill our legitimate interests and/or legally required for each respective purpose.

Your rights and choices

- Right to access your data. You can request a copy of your data if you want to know what information we have about you.

- Right to rectification. You have the right to correct inaccurate or incomplete information about yourself.

- Right to withdraw your consent. If you have given your consent, you can withdraw it by unsubscribing from service emails, newsletters, etc.

- Right to erasure. You have the right to request the deletion of your personal data when the data is no longer necessary for the purpose it was collected for.

- Right to lodge a complaint. You have the right to lodge a complaint with a supervisory authority.

To exercise the rights above, contact us via nortic.se/helpcenter/kontakt.

Nortic AB (556608-9164) is the data controller for the processing of your personal data as described above. Nortic AB complies with Swedish data protection legislation. Please contact us for more information about Nortic and our data protection work.

Appendix – Which cookies do we use?

Nortic.se collects your search behavior to improve communication about relevant events and offers created for you. An example of this collection is the events you have added to the cart but then chosen not to complete the purchase of. This might mean you receive a service email reminding you of the products you have left in your cart. If you do not wish to receive emails regarding incomplete orders, you can unsubscribe directly via the link at the end of the email you received from us.

Analytics tools

To create a better experience for you, we use various analytics tools, such as Google Analytics, which helps us collect statistics regarding how nortic.se is used, and for example, Hotjar to understand your behavior on our website. To determine who visits our websites, we use cookies to create demographic and user-related statistics. This gives us the opportunity to customize and create content and services that match your and other users' wishes and interests. Below, the purposes for the cookies used on nortic.se.

Third-party cookies

Nortic.se uses a range of third-party services on our web pages. In some cases, these services also use cookies. Third-party cookies are used, among other things, to collect statistics about your visits to nortic.se; in such cases, we use cookies to, for example, find out which websites you visit and how long you visit them. In this case, we use the Google Analytics system from Google.

Retargeting

Nortic.se also collaborates with other companies to increase our online advertising and to ensure that you only see relevant ads. In this context, we use providers such as Facebook, DoubleClick, LinkedIn, Google Adform, BidTheatre, among others.

Functionality

At nortic.se, there are a number of technical cookies required for managing functionality across various parts of our website. These cookies are stored when you proceed with the booking, among other things, to keep track of the content of your shopping cart.

This Cookie and Data Protection Policy was updated on 2026-09-01.